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Wairau River Wines

In 2006, one on Marlborough’s original wineries, Wairau River decided to re-brand with a new logo and label. This project was completed in conjunction with another local graphic designer, Jo Bradshaw (now resident in Bulgaria!).

The new label was a complete break from the past with a braided river motif, new WR logo and a clean modern design. This branding was projected across embossed caps, a new website, cases, postcards, tasting notes, and signage.

I have also produced a number of export labels for Wairau River including, Sunshine Bay, Three Kings, Plane Tree, Opawa Series and Burnside Block. With each wine label developed and printed to reflect the target market and price point positioning.

Still family owned and managed Wairua River Wines are producing a wonderful range of wines that are exported all around the world. Check them out at www.wairauriver.co.nz